Nutrition & Supplements

How Neuro Drove a +10.17% Conversion Rate Lift with Shoppable UGC Video

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“From the moment we implemented it, Videowise has been an incredible tool. It has supported us in multiple product launches, enhanced our brand perception, and given us the flexibility to create engaging and dynamic experiences for our customers.”
Carolina Marinoff, Website Manager at Neuro

About Neuro

Neuro is a forward-thinking brand dedicated to creating innovative products designed to boost energy, focus, and well-being.

With a strong commitment to science-backed solutions and customer experience, Neuro continues to differentiate itself by blending functionality with creativity to engage modern consumers.

The Challenge

As Neuro’s online presence expanded, the team faced the need to elevate how products were presented and experienced digitally. Their goals included:

  • Educating customers on product functionality.
  • Embedding video content at scale without slowing site performance.
  • Building trust and transparency with their audience.
  • Delivering engaging, shoppable video experiences.
  • Increasing customer engagement and conversion rates.
  • Demonstrating clear, tangible results from video-driven strategies.

The Solution

By partnering with Videowise, Neuro transformed its video strategy across the customer journey. Together, we:

  • Embedded UGC videos directly on PDPs.
  • Created shoppable testimonial and product videos.
  • Deployed video galleries and stories on the homepage.
  • Achieved video embedding at scale with 0 impact on page speed.
  • Leveraged Shopify integration for seamless setup and management.
  • Differentiated themselves from competitors through immersive video experiences.

The Results

Neuro ran an A/B test on the Quick Shop Carousel of UGC videos placed on its PDPs. The test came back clean:

  • +12.78% RPS lift
  • +10.63% total revenue lift
  • +10.17% CVR lift
  • +8.28% lift in orders

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