

“Videowise gives us a visual and engaging way of explaining our proposition, and crucially, the difference in our backpacks, shown and explained by real athletes and real people. It’s a fantastic integration across the entire user experience, and being able to quickly set up A/B tests helps us prove the value with tangible results.”
Built For Athletes is the creator of the original tactical backpack, designed for athletes and fitness enthusiasts who need durability, functionality, and style in one.
With a strong focus on quality, performance, and real-life testing by professional athletes, the brand has grown into a trusted name in the sports and fitness space, standing apart from cheap knock-offs and copycats in the market.
In a competitive landscape filled with lower-priced imitation products, Built For Athletes needed to:
By implementing Videowise, Built For Athletes:
1 month after implementing Videowise, Built For Athletes’ online store has seen: