
Together with Okendo, Videowise, and other partners have created an eBook about what customer experience is, how it builds trust, satisfies shopper needs, and leverages customer feedback, all the way to optimizing your CX delivery to drive retention and lifetime value. Find everything you need including insightful quotes from industry experts who share tips and strategies for optimizing your CX.
In today’s society having a great customer experience can be a differentiating factor that determines the success of a business, as customers expect high value from their interactions with a brand or company.
Customer experience refers to your customer's overall perception of your brand or business. It covers all customer interactions with your social accounts, website, buying process, and customer service. All these factors also impact their repurchasing decision.
The benefits of having a great CX are not exclusive to the shoppers but to the brand as well. Providing your shoppers with flawless experiences increases your chances of building customer loyalty and growing your customer lifetime value. Furthermore, your loyal customers can quickly become your brand advocates to spread the word about your business and encourage others to buy from you, increasing revenue.
Given the current economic climate where the higher prices are causing buyers to spend less often, CX is something to pay attention to. In addition, businesses should reinforce customer relationships and optimize and monitor their experiences to improve customer lifetime value.

Learn more about the strategies you can use to create a customer journey that satisfies your shoppers after all interactions by downloading a copy of the Shopify customer experience - How to drive retention & lifetime value eBook.