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videowise vs. tolstoy

Drive Growth & performance with Videowise

Over 2,000 leading brands sell more with videowise

The difference between Videowise & Tolstoy

full video infrastructure, better scalability
& faster-loading videos

The difference between Videowise and Tolstoy is that Tolstoy is a shoppable video app, while Videowise is a complete visual commerce platform with a broader value towards performance, automations, and growth.

Videowise powers the entire site video infrastructure with AI-optimized videos that load up to 8X faster than regular MP4s. It’s seamless to embed shoppable media with visual widget templates that can embed different videos & images on different pages, at a massive scale.

Go beyond just shoppable videos, take advantage of a full visual commerce platform. Videowise features AI-optimized videos, shoppable image galleries, video channels, and social feeds to boost product discovery, enrich the shopping experience, and drive sales and revenue.

You can find more information about Tolstoy on www.gotolstoy.com

Full site video infrastructure
Videowise covers your entire site video infrastructure with near-instant loading video, optimized with AI.
Video in product gallery, at scale
Embed fast-loading, autoplay, ADA-compliant video in the product gallery, on thousands of product pages.
At scale media embedding
Videowise allows you to use one widget template and embed it at scale on unlimited pages, while using different videos/images on different pages.
Product video in collection pages
Display autoplay videos or on-hover videos in product thumbnails on collections pages.
Video channels Netflix-style
Create a video gallery page part of your site to offer visitors the ultimate video learning & shopping experience.
Find UGC on TikTok & Instagram
Empower your marketing team to find content that mentions your brand on social, save it forever, and request creator usage rights.
Collect UGC
Collect more UGC from your customer with a drag & drop area directly embedded on your site.
AI-optimized videos & images
Videowise uses AI to optimize videos & images to load near-instant by reducing their file size up to 97%, all while keeping 99% of their original quality. No other Shopify app can achieve this performance.
Shoppable images with hotspots
Enhance the shopping experience and improve product discovery with super-fast loading shoppable hotspot images.
Dynamic CDN video format delivery
Videowise delivers the best file format (MP4, H624, H265, AV1) and resolution that fits the shopper's device/browser.
Automated Instagram feed
Seamlessly display your Instagram posts and reels, made shoppable on your site.
Automated TikTok feed
Seamlessly display your TikTok videos, made shoppable on your site.
In-video forms
Capture shopper information (emails, phone no, etc.) in video pop-ups and sync it with Klaviyo.
Over 20 visual widget themes
Videowise offers a wide variety of video and image widgets that can be made shoppable or interactive to cover all your needs.
Connect multiple stores, share assets
Connect unlimited stores and save tons of time by sharing between them your Library media assets, your widget templates, and customization settings.
Live video shopping (very soon)
Start live shows to sell more, with multistream on social platforms.
Limited to 6 video widgets
Tolstoy offers 6 shoppable video widgets: carousel, stories, hero video, tile, and a video pop-up quiz.
Not available
Tolstoy does not offer this functionality.
Limited embedding at scale
Tolstoy does not offer the use of one video widget template with different videos on different pages at scale. Tolstoy only offers video playlists for product pages based on videos tagged with products.
Not available
Tolstoy does not offer this functionality.
Not available
Tolstoy does not offer this functionality.
Find UGC limited to Instagram (Beta)
Tolstoy is limited to finding UGC only on Instagram, and still in beta.
Not yet available
Tolstoy does not offer this functionality yet, but they are teasing it to come soon.
Basic video compression
Tolstoy offers regular video compression in MP4 format. Videowise produces on average 60%-70% better results.
Not available
Tolstoy does not offer this functionality.
MP4-only video delivery
Tolstoy only delivers MP4 video files, hosted on Shopify.
Partially available
Tolstoy can create manual Instagram video playlists.
Partially available
Tolstoy can create manual TikTok video playlists.
Not available
Tolstoy does not offer this functionality.
Limited to 6 video widgets
Tolstoy offers a limited amount of 6 video widgets.
Limited to account management
You can connect multiple stores under one account in Tolstoy but there are no shared assets between the stores.
Not available
Tolstoy does not offer this functionality.
discover visual commerce

The ultimate suite of shoppable media solutions designed to inspire action & drive conversions.

video commerce
Video infrastructure designed for eCommerce to Boost engagement and inspire purchases.
video commerce-min
video channels
Inspire visitors with your own Netflix-style learning & shopping video experience.
video channels-min-3
media infrastructure
Organize, make shoppable, and optimize with AI media assets in one centralized library.
media infrastructure-min
user generated content
Save time and get more UGC with automated social listening & request creator usage rights.
user generated content-min
shoppable images
Improve product discovery and inspire purchases with shoppable image galleries.
shoppable images-min
personalization engine
Tailor visual experiences and dynamically adapt your website for different types of audiences.
personalization engine-min-1
videowise vs. tolstoy - pricing comparison

Pay for real value-added,
not impressions

Start now - Get 25% oFF
Price for sites with 100K monthly visitors
$449

Seamless migration to Videowise

Tolstoy
Price for sites with 100K monthly visitors
$544

Information from gotolstoy.com/pricing

over 2,000 brands use videowise

"BEEN USING VIDEOWISE FOR OVER A YEAR AND WE’VE SEEN A NOTICEABLE IMPROVEMENT IN OUR CONVERSION RATE."

kevin-sculptedbyaimee
KEVIN CLARKE HEAD OF ECOMMERCE, SCULPTED BY AIMEE

Over 2,000 leading brands sell more with videowise

Frequently asked questions

Start now - Get 25% OFF

How long does it take to migrate from Tolstoy to Videowise?

Our customer success team offers a white-glove migration from Tolstoy to Videowise in as fast as 24h or a few days, depending on the implementation complexity.

Does Videowise offer a free trial?

Absolutely! Videowise offers a default 21-day free trial that can be further extended upon request.

Do you offer any discounts?

All Tolstoy users that migrate to Videowise will benefit from a special discount disclosed by our sales team during their first meeting.

How is Videowise pricing different?

Tolstoy charges for impressions that don't generate any value - you basically pay Tolstoy because you have traffic coming to your site.

Videowise charges per number of unique interactions your visitors have with Videowise widgets.
We also offer fixed monthly pricing custom tailor-made for your needs.

What kind of customer support does Videowise offer?

We pride ourselves on our hands-on, 24/7 customer support team. Almost all reviews that we receive mention how great our support team is.

All Videowise users benefit from:

  • Knowledge base with step-by-step instructions
  • Video tutorials
  • Live chat support (during business hours)
  • Email support (24h reply time)

Our Pro & Enterprise plans also include:

  • Personalized implementation strategy and app onboarding
  • Assisted implementation & team training
  • Dedicated success manager
  • Private Slack channel
  • Ongoing account performance monitoring
inspire conversions

All the visual tools you need to increase engagement and sell more

01

media management

02

shoppable video

03

video quiz

04

in-video forms

05

video channels

06

shop app video

07

mobile app integrations

08

shoppable hotspots

09

instagram & tiktok feeds

10

social listening

11

collect ugc

12

ugc usage rights

13

personalization engine

14

media ai-optimization

15

automations & rules

16

shoppable video in email

17

performance analytics

18

multi-store management

visual commerce at scale

transform your shopping experience today

Get started free with the most powerful visual commerce platform in the industry.

average
4x
Increase time on site
average
+25%
conversion rate increase
up to
+20%
aov increase
near
zero
impact on site speed