Busy Baby Mat is a small, veteran & family-owned business with a mission to make life easier for busy parents everywhere.
They started the business with a core product - the baby mat, and they grew it into a product line and retail store with products that help parents to keep their babies busy and safer from germs.
Thanks to their brilliant idea, parents didn’t have to worry anymore about where their baby’s toys would end up.
Having such innovative and creative toys, Busy Baby Mat needed a way to clearly portray the value that their products would provide to their customers - parents and babies alike.
Simple imagery wasn't enough for the products to transcend the screen. Their benefits needed to be communicated in a more engaging and interactive way, that would have convinced more shoppers towards a purchasing decision.
In addition, they were looking for a much more innovative way to differentiate themselves from the competition. Shoppable videos ideally pave it way in this case.
Convert more viewers by adding shoppable products or different interactive actions.
No third-party logos, ads or any annoying recommendations. Your brand, your player!
Mobile first swipe-up experience, adapts to any device or screen format.