Artsabers is a global brand created by a passionate Star Wars fan who lived the fantasy for a long time. After spending many years as part of the fandom, the founder decided that nothing says Star Wars more than the iconic Lightsaber.
As longtime collectors of sabers and forever fans of the epic franchise, the Artsabers team is on a journey to provide an excellent saber purchasing experience to Star Wars fans everywhere.
Their online store welcomes you into the Universe of Star Wars, where they boast a high-quality lightsaber collection perfect for both beginners and enthusiastic collectors.
The force that joined the galactic experience was shoppable video which proved to be a fantastic conversion booster.
Thanks to the video shopping experience offered by VideoWise, we've been able to generate excellent results with our collection of sabers. As we are filming many videos every day, it was essential to find a solution to help us use our videos on the website without affecting our page speed. VideoWise does it all - it engages, converts, and offers a great shopping experience to all visitors.
Arthur Martinson, ARTSABERS
When you discover the Artsabers’ collection, you instantly experience the sense of wonder that takes you on an authentic Star Wars journey. The lightsabers are considered more than products by the fan base. Therefore, exposing their exquisite designs and functionality on their website through a simple image wouldn’t have been compelling enough to engage the fans.
What Artsabers needed was a way to bring their products to life, and the best way they could have done that was by integrating VideoWise’s solution in their eCommerce strategy.
VideoWise’s customization features helped the Artsabers to create a steady path to purchase that doesn’t distract the customer from enjoying the storytelling process.
Since its adoption of shoppable videos, the brand increased its engagement and time spent with the content, ultimately boosting the conversion rate.
Their longtime mission to provide an exemplary customer experience to their fans came to fruition once they felt the impact of shoppable videos on their store.